Fable England

Fable England Brings Wonderland to Life at The Old Lace Factory

Fable England’s new spring/summer collection, A Little Tale from Down the Rabbit Hole, invites us to escape into a whimsical world of childhood fables and nature’s beauty. Shot in our South Wing at The Old Lace Factory, this magical campaign brings the Wonderland story to life, celebrating dreamlike motifs, fantastical creatures, and the spirit of adventure.

The collection offers a nostalgic nod to familiar characters like Alice and the White Rabbit, encouraging us to reconnect with our imagination and embrace our true selves. With soft florals, delicate fabrics, and nature-inspired designs, each piece transports you to a dreamy escape where anything is possible.

The vibrant, bohemian energy of our East London location house was the perfect backdrop for the shoot. Cascading greenery, natural brickwork tones, and plush textiles combined to capture the essence of a world where nature and fantasy intertwine. The plants and natural light flowing through the studio beautifully complemented Fable England’s pieces, evoking the sense of a dreamy garden straight out of a fairytale.

Photographer: John Rowley @jrowley1
Model: India Rawsthorn @indiarawsthorn
Make up & hair: Lisa Valencia @lisavalencia1
Art direction/ Styling: Shelly Vella @shellyvella

Fashion assistant @florentyna_syperek 

Team Fable @jamiecoomber @vanessa.j.radley @biancasjk_

Special thanks to The Location Guys

The Old Lace Factory is available for fashion campaigns, editorials, and commercial shoots. To enquire about hiring our unique photographic Studios, get in touch here.

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