Chinti & Parker

In 2025 we were delighted to host two commercial fashion campaigns for British luxury womenswear brand Chinti & Parker.

Known for their joyful use of colour, timeless silhouettes and beautifully crafted knitwear, the brand creates playful wardrobe staples designed to make everyday dressing feel uplifting and effortless.

Party Collection Shoot with Laura Whitmore

The first shoot was for Chinti & Parker’s Party Collection, starring television presenter Laura Whitmore.

For this commercial stills & video campaign the production team hired both the North and South Wings, allowing them to move between rooms and capture a variety of looks throughout the day.

Christmas Campaign in the North Wing

Later in the year the brand returned to shoot their Christmas campaign, this time using the North Wing exclusively.

The North studio’s rich colours and cosy feel make it particularly well suited to winter shoots, and it’s a space we often see styled for festive campaigns. For this production the team dressed the set with a Christmas tree and presents, creating a warm seasonal setting for the collection.

Alongside classic festive knitwear, the shoot also featured playful Snoopy jumpers, bringing a fun and nostalgic twist to the campaign imagery.

The Old Lace Factory is available for editorial, campaign, and commercial shoots. For booking enquiries at our London location house, get in touch here.